Apr

18

What is the difference between Suggestion and Hypnotism?

The last few examples have, quite deliberately, been mixed between suggestion (the four minute mile “barrier”) and hypnotism (the wrestler who could not lift a pencil).
Where does suggestion end and hypnotism begin or are they quite different?
Suggestion is an integral part of every single piece of day to day communication. If a Nobel prize winner, [...]

Filled Under: General

Apr

17

KOHONEN NETWORKS (2)

Kohonen networks are self-organizing maps that exhibit Kohonen learning. Suppose that we consider the set of m field values for the nth record to be an input vector xn = xn1, xn2, . . . , xnm, and the current set of m weights for a particular output node j to be a weight vector [...]

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Apr

16

KOHONEN NETWORKS

SELF-ORGANIZING MAPS
Kohonen networks were introduced in 1982 by Finnish researcher TuevoKohonen [1]. Although applied initially to image and sound analysis, Kohonen networks are nevertheless an effective mechanism for clustering analysis. Kohonen networks represent a type of self-organizing map (SOM), which itself represents a special class of neural networks, which we studied in Chapter 7.

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Apr

15

Using Cluster Membership to Predict Churn

Suppose, however, that we would like to apply these clusters to assist us in the churn classification task. We may compare the proportions of churners directly among the various clusters, using graphs such as Figure 8.10. Here we see that overall (the leftmost column of pie charts), the proportion of churners is much higher among [...]

Filled Under: General

Apr

15

INTERWEAVING MODEL EVALUATION WITH MODEL BUILDING

In Chapter 1 the graphic representing the CRISPDMstandard process for data mining contained a feedback loop between the model building and evaluation phases. In Chapter 5 (Figure 5.1) we presented a methodology for supervised modeling. Where do the methods for model evaluation from Chapter 11 fit into these processes?

Filled Under: General

Apr

14

APPLICATION OF k-MEANS CLUSTERING USING SAS ENTERPRISE MINER (2)

Next, Figure 8.8 illustrates the proportion of VoiceMail Plan adopters in each cluster. (Note the confusing color reversal for yes/no responses.) Remarkably, clusters 1 and 3 contain only VoiceMail Plan adopters, while cluster 2 contains only non-adopters of the plan. In other words, this field was used by the k-means algorithm to create a perfect [...]

Filled Under: General

Apr

13

APPLICATION OF k-MEANS CLUSTERING USING SAS ENTERPRISE MINER

Next, we turn to the powerful SAS Enterpriser Miner[3] software for an application of the k-means algorithm on the churn data set from Chapter 3 (available at the book series Web site; also available from http://www.sgi.com/tech/mlc/db/). Recall that the data set contains 20 variables worth of information about 3333 customers, along with an indication of [...]

Filled Under: General

Apr

12

EXAMPLE OF k-MEANS CLUSTERING AT WORK (3)

Note that the k-means algorithm cannot guarantee finding the the global minimum SSE, instead often settling at a local minimum. To improve the probability of achieving a global minimum, the analyst should rerun the algorithm using a variety of initial cluster centers. Moore[2] suggests (1) placing the first cluster center on a random data point, [...]

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Apr

12

It worked

It worked. A student with an average of 55 misspelt words out of 100 improved to 91 % within six months. A Latin student with 30% grades, achieved 84% after just three positive talks with a sympathetic teacher. A student who had been written off in his end of term report as having “no aptitude [...]

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Apr

12

The Meaningful Credit Report

Maybe there are only fewer people out there who have understood how important it is to stay updated on their credit report. In fact, this thing is the most important thing in the world of credit because by staying updated upon the credit score, someone will be able to manage themselves away from the several [...]

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